Led the creative rollout of MAVEN car sharing startup from General Motors. The brand was built on creating real world connections between people in several lifestyle verticals in several key cities across the US: Boston, Chicago, Denver, and LA. Instead of relying on social media influencers in a virtual world, we acquired customers through showing the importance of “being there” for real connection to the moments that mattered most in the real world.
“Case Study”
“Denver”
“Boston”
“Chicago”
“Grilling”
